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This IDC InfoBrief, sponsored by Neat, explores how smart collaboration is redefining work across Asia/Pacific as hybrid work becomes the norm. Based on a survey of 1,080 executives in 14 countries, it highlights the growing need to maintain productivity and corporate identity across distributed teams. The report estimates organizations lose 4.5 hours per week per employee due to outdated meeting room technology, creating major cost and efficiency impacts. To close this gap, companies are investing in modern videoconferencing with superior audio, 4K video, and AI features like real-time transcription and meeting summaries. For Experience Makers, smarter meetings enable more inclusive, engaging, and high-performance collaboration.